DATA
PROCESSING & ANALYSIS
METHODS
FOR BUSINESS
What is data?
According
to dictionary meaning data is defined as facts on which decision is to be
based. One writer defines data as the
facts presented to the researcher from the study’s environment. Data is basically the starting point and were
collect, process and analyze it as per our requirements. Data may be further characterized by their:
Ø
Abstractness
Ø
Verifiability
Ø
Elusiveness
Ø
Closeness.
Abstractness
Abstract ness mean theoretical or conceptual which is
difficult to represent. For example GNP
cannot be recorded directly only the effects of it may be recorded.
Verifiability
When
sensory experience consistency produce the same results our data is said to be
trustworthy because they may be verified.
Elusiveness
It means difficult to
describe. Opinions, preference,
attitudes vary from individual to individual and change with the passage of
time. For example attitude about
spending during 1980’s differ dramatically once decade later in the same
population.
Closeness
Data
classify with their reality to the event.
Secondary data have had at least one level of interpretation inserted
between the even and its recording.
Primary data are sought for their closeness to the truth and control
over error.
Analysis & Processing of Data
After
collection of data it needs to be analyzed.
Data analysis usually involves reducing accumulated data to a manageable
size, developing summaries, looking for patterns and applying statistical
techniques. We must interpret the
findings in the light of client’s question of with the theory-building
research, determine if the results are consistent with out hypotheses and
theories.
Data Editing
First step
in data analysis is to edit raw data.
Editing detects errors and omissions and corrects them when
possible. The editor’s purpose is to
assure that data are
v
Accurate
v
Consistent with other information
v
Uniformly entered
v
Complete and
v
Arranged to simplify coding and tabulation.
Field Editing
During the stress of data
collection, the researcher often uses abbreviation and special symbols. Soon after interview or observation the
researcher should review it so that is must be edited other wise after the passage
of time it is bit difficult for researcher to refresh that particular thing for
which he used some codes or symbols. Some useful rules to guide editors in
their work are:
q
Be familiar with instructions given to interviewers
and coders.
q
Do no destroy, erase or make unreadable the original
entry by the interviewer.
q
Initial all answers changed.
q
Place initial and date of editing on each schedule
completed.
Coding
Coding involves assigning numbers
or other symbols to answers so the responses can be grouped into a limited number
of classes or categories. The
classifying of data into limited categories sacrifices some data details but it
is necessary for efficient analysis. For
instance entering the work “male” or “female” the codes “M” of “F” could be
used. If we use M and F or other letters
in combination with numbers and symbols it is called alphanumeric codes. When numbers are used exclusively the code is
called numeric.
Data Entry
As we all
know that invention of computer revolutionize the life style. It affects every
field of life. Data entry is also become
easier through IT revolution. Researcher
found new and more efficient ways of speeding up research process. Data Entry converts information gathered by
secondary of primary methods to medium for viewing and manipulation. We use keyboard for entering the data and
different software are used for that purpose.
The cost of technology has allowed
most researchers access to desktop or portable computers or a terminal linked
to a larger computer. This technology
enables computer-assisted telephone or personal interviews to be completed with
answers entered directly for processing, eliminating intermediate steps and
errors.
Software Used for Data Entry
Many software are used for entering the data. Popular software are MS-Excel, MS-Access, FoxBASE, Oracle etc. Some organizations used software, which is
designed specially for their specific use.
Like different software used in banking sector etc.
Technique
For Displaying & Examining Distributions/Data
Various
new techniques for displaying and presenting data are now used. They are essential to any preliminary
examination of data. For example a
frequency table is a simple device of displaying data. An example is presented in the following
table. It arrays the data from the
lowest value to highest, with columns for percentage, frequency and sector that
describe the business classification or markets.
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